Supporting Development

As individuals and as a company, we care about enriching and delighting Africa through our brands. We understand that people care about the products they use and how they are produced.

This is why we support all 17 ambitious goals of the Global Goals. We support this agenda because we believe it is the right journey that will lead to improving the lives of the people on our planet. We are already active in 7 of them.

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“We are proud to announce our membership to the Business Call To Action initiative of the United Nations Development Programme”

Vimal Shah

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“WE IMPLEMENT A NUMBER OF THESE GOALS BECAUSE WE BELIEVE WE ARE OUR OWN ARCHITECTS FOR AN IMPROVED FUTURE”

Tarun Shah

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Goal 1

End poverty in all its forms everywhere

We are committed to giving children from poor backgrounds quality education and academic and moral mentorship

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Goal 2

End hunger, achieve food security, improve nutrition and promote sustainable agriculture.

We take great measures to develop programs that provide resources and education so we can improve the livelihoods of not only farmers, but those of their families and their communities as well. This has seen over 30,000 farmers from East Africa registering with Bidco and advancing in agri-business.

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Goal 3

Ensure healthy living, and promote well-being for all

We are committed to helping the communities grow through various projects. From children’s homes to football clubs, we spread the cheer; happy, healthy living for all.

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Goal 4

Ensure inclusive and equitable quality education and promote lifelong learning opportunities.

We give opportunities to young potential leaders and mentor them to achieve and even surpass their goals through various foundations and educational funds. As a result, many have excelled within the private sector.

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Goal 8

Promote sustained, inclusive and sustainable economic growth, full and productive employment and decent work for all.

We offer equal opportunities to all. We also provide a healthy, conducive working environment to all of our workers. We support the livelihoods of individuals, families and communities that rely on us and on whom we depend.

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Goal 12

Ensure sustainable consumption and production patterns

We ensure our consumers always receive products of the utmost quality. We embrace change through innovative technology in order to provide value added products/services to our consumers.

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Goal 13

Take urgent action to combat climate change and its impact

We take great measures to conserve the environment by complying with all NEMA standards on the environment. We also monitor and control fuel gas emissions from steam boilers to reduce and prevent greenhouse gas emissions and global warming. We help minimize the materials utilized in production by using recyclable materials for our products

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business call to action
superbrands
the global impact
sustainable development goals